How to apply


It's that time of the year where we open up our opportunity to be part of a Swim Society campaign. Last year we received hundreds of incredible entries and we were overwhelmed with the response. This year, it's back and even bigger. The same rules apply, no experience required, we want to see as many of you as we can! So here's exactly how to enter;

Head to your Instagram or Tik Tok account and create/post a picture or video of yourself, this should be something that gives us an insight into who you are and your story. You don't need to be wearing swimwear, although we'd love to see it! Post what you feel comfortable sharing and tag us in your content using @swimsociety and use the #SwimSocietySearch.

Entries close July 3rd.

You must be 18 or over and available to come and cast with us if selected on either 9th-10th July, in London.


What to expect


From all of your entries we'll select as many of you as we can to come and cast with us in person across the 9th and 10th of July. Our open casting this year will also be our high summer pop up shop and thanks to lifting restrictions we'll be able to welcome the public in to come and shop with us as normal, even if you're not taking part in our casting.

We would love to meet every single one of you that applies, but unfortunately we only have two days and as most of you know we're a team of just four people so we want to be as realistic as possible about our capabilities. We see every single entry so the best way to be seen is to put as much about you into your entry as you can!

Should you be selected from our open casting day, you'll be a part of our next collection campaign shoot. Hence, we want to make sure everyone is comfortable in front of a camera in there swimwear. If you think this may cause you any kind of stress or anxiety, make sure you consider your application carefully. The shoot will be held in the UK and travel expenses up to £50 will be covered. We want to make it clear, this is our way of connecting with as many of us as possible whilst opening up our audience to much more body diversity. Our open casting has and always will be a chance for those of you to have a completely different experience and do something outside of your day to day. Of course if you're an aspiring model we'd love to see you apply too, however, this isn't our usual shoot format and therefore there are no fees associated.


If you think you'd love to apply then thats everything you'll need to know! We cannot wait to see all of your entries and hopefully meet some of you soon.

Lots of love, team Swim Society x